Because we've had extensive experience in major national newsrooms we view news developments in a somewhat different manner than many communications consultants; we see the news through the same lens as working journalists.

Our blog provides analysis of how recent news developments were handled or mishandled by the principal actors and their advisers. Who handled the press attention well? Who did not? How might they have fared better?

We will bestow the M.E. Communications Partners WMD (Worst Media Debacle) award in timely fashion to those we regard as the worst performers.

Oops!

Let’s call it The Jesse Jackson Lesson.
And it goes like this: Even the most savvy, experienced, successful, practitioners of the oratorical arts – including icons in the private & public sector, spokespeople for major corporations, and candidates running for high & low office – need an internal steering mechanism by which they can control what they say & how they say it; and a braking mechanism to halt an occasional tendency to pop off and say something that’s self destructive or seriously muddies and confuses the message being delivered. You’d think by now Reverend Jackson, one of the most experienced and sometimes controversial communicators of our time would conduct himself as if a live microphone, camera or note taker were always present to capture his words or track his conduct. It’s a basic line of defense that’s especially necessary in the modern Blogosphere, where everybody or anybody carrying a cell phone can turn into a ‘gotcha journalist.’ Paranoia is a sensible practice. They are all out to get you.

M.E. Communications Partners provides its clients, many of whom are top corporate executives, with a set of instructive methods by which they can avoid pressing the self destruct button by uttering callous, insensitive or incendiary remarks. It can’t happen to you? You’re too experienced, polished and clever? That’s what Jesse Jackson thought.
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